About us
OUR MISSION IS SIMPLE
At Automobile Trier, we have been committed to transparency, top quality and genuine customer service since 2011.
As your car dealership in Trier‑Bekond, we offer exclusive premium used cars from Audi, Volkswagen, Seat (Cupra), Škoda, BMW and Mercedes‑Benz – always at fair prices and with a complete service history.
Our purchase and sale, financing and comprehensive workshop and registration services are designed to provide you with a carefree and inspiring driving experience.
Trust, fairness and passion are the driving forces behind our actions.

Automobile Trier – the Beginning
Where it all began
Our original location in downtown Trier was the place where founder Viktor Martaler put his vision into practice. We presented the first models from VW, BMW and Mercedes‑Benz on almost 500 m² of space. Even then, we attached great importance to honest advice and fair purchase prices. Each of our first 50 used cars was carefully checked – including a complete service history and TÜV/AU check.
Customer loyalty through service
Even in this initial phase, we introduced our free registration service, which convinced many private and business customers. Our motto was: “Buy a car without queuing at authorities”. An idea that is still an integral part of our offer today.
The Milestone – our New Car Dealership
Modern, spacious, customer-oriented
Since July 2016, we have been welcoming you to our new, ultra-modern car dealership “Auf Bowert 19” in Bekond. On over 3,500 m² of exhibition space, you will find more than 130 vehicles – from sporty coupés to spacious family SUVs. Our spacious workshop guarantees short turnaround times for inspections, repairs and smart repairs.
Innovation meets tradition
Despite state-of-the-art diagnostic and service technology, we have retained the familiar atmosphere of our first location. Personal advice, handshake quality and fair prices are not just empty phrases for us, but a lived reality.

MANAGEMENT
SALE
WE ARE SPECIALIZED IN
WHY AUTOMOBILE TRIER?
Tested used cars with a complete service history
Each car undergoes a 120-point inspection including TÜV/AU. This is how you get reliable quality at fair prices.Fair purchase conditions & immediate payment
Sell your vehicle easily: on-site valuation, written offer, cash payment or immediate transfer – no hidden fees.Tailor-made financing offers
Whether it’s 12 or 120-month installment financing: Together we will find the right model for your budget.Exclusive warranty and service packages
With our warranty extensions of up to 60 months, you are well protected against unexpected costs.Fast registration service
We save you time and hassle: we take care of car registration, re-registration and deregistration completely – from filling out the documents to handing over the license plates.Modern workshop & trained specialists
Manufacturer-level diagnostics, high-quality spare parts and trained personnel ensure the long-term value of your vehicle.Europe-wide vehicle transport & export service
From Trier to Luxembourg or Vienna: We organize secure transport and take care of customs and export formalities.Premium preparation for your used car
High-end preparation and sealing — for a finish like on the first day.